If you ask someone to tell you the busiest shopping day of the year, you will probably get a range of different answers. While you can’t really count on any one day to be the busiest shopping day of the year, there are a few dates that you can count on to be pretty crowded. These days are Black Friday, Super Saturday, and Boxing Day.
Black Friday
Black Friday is one of the busiest shopping days of the year in the United States. It is the day when stores offer big discounts on electronics, toys, and other items. In addition, a number of retailers open early on Thanksgiving, allowing people to shop before the crowds arrive.
Many retailers have started releasing catalogs, detailing the products they will offer on the holiday season. This can help people plan ahead for gifts. Several websites also offer ad circular pictures, which can help shoppers better understand what’s on sale.
Online retailers will also offer major discounts on Cyber Monday. Some eCommerce sites will offer up to 45% off Chromebooks, Roomba vacuums, and Calvin Klein T-shirts.
Buying direct depends on shipping costs and state sales tax. The number of shoppers who will be online is expected to increase by 155% on Cyber Monday.
Online traffic increases up to 220% on Black Friday. Shoppers are also able to access deals on mobile devices. If your site is designed for multichannel shopping, make sure it’s optimized to handle the surge of traffic. Also, consider adding a live support window to your site to answer questions.
Many consumers will be returning to work on the following Monday. This is a good time to promote your website to them. Be creative with your offers, using popups, exit-intent windows, and visually compelling offers.
As the Christmas season approaches, more people are looking to save money. Most retailers offer doorbusters, which are select items offered at low prices. Often these are top brands, but the quantity may be limited.
During the holiday season, some retailers have begun offering special promotions that include extended credit terms. Some retailers also offer free shipping.
While these sales are not limited to Black Friday, they are usually the most popular. Many consumers will be rushing to finish these sales before they are no longer available.
Stores will also be offering discounts on holiday gifts, such as toys, clothing, and decorations. A number of national chain stores will offer limited money-saving specials.
Image by The Fully Managed Website from Pixabay
Super Saturday
If you’re looking to take advantage of deals on gifts and holiday necessities, you’ll want to be on the lookout for Super Saturday. This is one of the busiest shopping days of the year, and it offers retailers a great opportunity to boost sales before the holiday season comes to a close.
In its most recent survey, the National Retail Federation projected 158 million people to shop on Super Saturday. That’s 10 million more shoppers than last year.
The NRF says the Super Saturday hype isn’t just a passing fad. A full 60 percent of shoppers plan to do some online shopping. But, a lot of shoppers will also be rushing to brick-and-mortar stores to get the best deals.
With all of the shopping and holiday fun coming up, retailers have been keeping their discounts a notch above the competition. From free shipping to same-day local delivery, there are several ways to make the most of this special shopping day.
To make sure that your customer base is ready to shop on Super Saturday, you may want to introduce new products or services. You can ask your customers for their feedback and then adjust the offerings accordingly. Also, you can offer alternative shopping options, such as in-store pickup.
Another way to catch the attention of shoppers is by adding personalized touches to your store. It’s been shown that people will spend more money if you can offer them something thoughtful.
Another big shopping day is the day after Christmas. This year’s predictions are promising. According to the National Retail Federation, 158 million people will shop on the day after Christmas, and it’s expected to be the busiest day of the year.
Overall, the NRF expects retailers to have a solid year. They’re expecting their margins to be healthy, and they anticipate competitive price points and value-driven options.
Although the NRF is predicting the busiest shopping day of the year to be Super Saturday, the actual numbers will vary depending on when the day falls. So, the best way to prepare is to educate your customers.
Boxing Day
Boxing Day is an annual holiday in the United Kingdom, Canada, Bermuda, Hong Kong, and the Caribbean. It is also celebrated in Australia, Denmark, Fiji, and Greenland. Some historians believe that the holiday is rooted in the medieval practice of giving alms boxes to the poor.
Today, Boxing Day is a day of gift-giving and charitable giving. Many people visit family and friends, and others go to the country for a walk. But there are also many who flock to the post-Christmas sales, especially in the United States.
However, retailers are hoping that their cost-conscious customers will come in to the stores in droves to grab deals. They can expect big discounts on items like electronics, home decor, and furniture.
In addition, retailers are also making space for new inventory. They are also slashing prices on unsold products. Consequently, Boxing Day has become a great time to find bargains.
Aside from sales, retailers are also offering free delivery. Whether you’re shopping online or from a physical store, this can save you a lot of money. Especially since it can be difficult to get out and about during the busy Christmas season.
The best Boxing Day deals include electronics, home decor, and furniture. You can even take advantage of free delivery if you purchase over a certain amount.
But, you should check the prices first. That way, you can avoid impulse buys. Also, you can find out if the item you want is really on sale.
Before you make any purchases, you should check your bank or credit card to make sure you are not a victim of a scam. If you are, report the fraud to Action Fraud.
On Boxing Day, retailers hope you will help them fill their stores with new items. Whether it’s a new computer, a TV, or a DVD player, it’s a good idea to make a list of what you’re looking for. This will make it easier to avoid impulse purchases and choose the right items.
As well, you can donate your clothing and other items to charity. By doing so, you can make a real difference in the lives of the less fortunate.
Diwali
Diwali is the busiest shopping day of the year in India. It is celebrated by millions of people worldwide. During Diwali, families gather to pray to the goddess Lakshmi. They exchange gifts and sweets.
Traditionally, a clay oil lamp called a diya is lit. This is a symbol of the triumph of good over evil. Today, many use tea lights instead.
Image by confused_me from Pixabay
In addition to the traditional Diwali celebrations, other activities include lighting fireworks and stringing rangoli. Rangolis are traditionally made with rice and flower petals. People make special designs with the flower petals.
Aside from the religious aspect of the holiday, it is also a time for feasting and celebrating with family and friends. Sweet treats such as gulab jamun are popular.
Most Indians take a week off from work during Diwali. Several Indian-American families in North Texas observe the holiday, as well.
For those who are not in India, this is a wonderful opportunity to see how the holiday is celebrated. The preparations begin weeks in advance. These include decorating your home with rangolis, cleaning, and displaying the favorite gold wares. You can even purchase decorations and sweets from the market.
One of the biggest parts of the holiday is the buying of jewelry. Many people purchase silver and gold. Gold is considered an auspicious gift. Some people also donate money to a charity.
In some regions, Diwali is combined with the British bonfire festival, Guy Fawkes Night. Typically, towns with large British Asian communities combine the two holidays.
One of the most important things to know about Diwali is the story of King Rama and Sita. The victory of good over evil is the theme of the holiday.
In many parts of the country, most businesses close for the day. But there are some shops that stay open.
Throughout the five days of Diwali, you can find sweets, candles, jewelry, and gold. Diwali is also a great time to buy a new pair of shoes or fine clothing.
You can also purchase flowers. Many people celebrate the holiday with fresh flower arrangements. However, maintaining such a display can be difficult. If you’re looking for a floral arrangement that won’t be hard to care for, you may want to consider buying a faux floral garland.
